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5 Common Questions Asked by Retailers Going Mobile

For many retailers, making the choice to build a mobile app is somewhat daunting. It is a pricey investment that isn’t necessarily right for every business, and can often not pay off in the way you hope. We see a lot of retailers in this position, and we’ve come up with some frequently asked questions that make help expedite the process of going mobile. Q: I’m thinking about my mobile strategy for 2018, should I Read more…

By Caroline Crossland, ago
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Should Retailers Care About Progressive Web Apps (PWAs)?

In 2016, e-commerce sales in the U.S. hit an all time high of $394.86 billion, which is a whopping 15.6% increase since 2015. Meanwhile, e-commerce growth in the U.S. has consistently outpaced that of overall retail for the past six years, now accounting for 81% of the total retail market. This continuous growth in e-commerce can be largely attributed to an increase in shoppers making purchases on mobile devices. According to a report by comScore, as of 2016 Read more…

By Caroline Crossland, ago
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7 Common Problems Brands and Retailers Face When Building a Mobile App

Let’s face it — Building a mobile app to showcase your product’s and engage with your customer’s is incredibly risky! On average it takes a retailer 6 months and costs $120K per app store to go to market. So before you go off trying to build a Mobile App or Progressive Web App (PWA) on your own, I’ve saved you the headache by outlining the top 7 issues you might face as a retailer:  1. Learning the Languages, or Hiring a Developer who Read more…

By sterling, ago